In 2003, Lars co-founded Sitecore, - a technology company that was later sold to an equity fund as one of Denmarks largest technology transactions.
After his departure from Sitecore in 2018, Lars turned into private investor. He has led a number of investments at Nordic Makers, nordicmakers.vc, - a group of people like himself investing both money and experience.
Lars is highly active in the boards where he sit, including nemlig.com, Whiteaway group, Seaborg Technologies, Contractbook.